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Digital Delivery: Email Solutions for Improved Business Performance & Processes - June 2017

Posted on 6.01.2017

:: Time and again the email channel has proven to be incredibly effective at enhancing the consumer’s experience. For those enterprises that stay abreast of the key technology developments occurring in the channel – and adhere to known best practices – performance gains are inevitable. ::


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wm-june-2017-cover-finalBelow you will find the contents for the June 2017 edition of Website Magazine. The feature article, "Digital Delivery: Email Solutions for Improved Business Performance & Processes" showcases some of the most popular, practical and powerful solutions and best practices for Internet professionals in pursuit of tapping into the acquisition and retention benefits of SEO.

As in each edition of Website Magazine, a wide range of topics (including Search Marketing, Web Design, E-Commerce and more), essential techniques and trends are covered as well. The June 2017 edition is distributed exclusively to our subscribers (registration required - free). This issue is jam-packed with practical and experience-driven strategies from some of the tech industry’s top minds so take a look at the content below right now and subscribe for full access! 


FEATURE: Digital Delivery: Email Solutions for Improved Business Performance & Processes
Time and again the email channel has proven to be incredibly effective at enhancing the consumer’s experience. For those enterprises that stay abreast of the key technology developments occurring in the channel – and adhere to known best practices – performance gains are inevitable.

Formulas for Consumer Engagement
Consider these critical factors or inputs when developing an engagement score for users and the enterprises that serve them.

A Six-Hour Social Media Schedule
Limiting the amount of time devoted to social media management each week can improve the channel’s effectiveness even with fewer resources dedicated to the various networks.

Conversion Optimization Across Channels
Launching a multichannel campaign can be daunting, particularly for smaller teams, but many marketers miss these key staging steps that line up the initiative for conversion.

Relying on Emails During Down Times
Every brand has lull periods, but not all enterprises face them head on with email strategies that retain customers.

The Most Important Metric to Track
When any visitor arrives on a site, no matter what their intention, they always expect that it will load within a reasonable amount of time. If it doesn’t, then nothing else really matters.

Choosing a TechnologyPartner, Platform
Brands are setting on digital transformation journeys with varying degrees of success, but an implementation partner can be the glue that holds the project together.

Explore more from Website Magazine's June 2017 issue:

Editor's Letter: Special Email Delivery
Net Briefs & App Watch: Beyond Amazon, Biggest Threat to Facebook Revenues & More
Stat Watch: Evolving Workplace Communication
Quiz Time: All About Acronyms 
Enterprise Ready: Free Your Data with iPaaS
Small Business Lab: Content Marketing & Blogging for Profit
Mastering Search: Mid-Year SEO Trends
E-Commerce Express: Elevating the Checkout Experience
Design & Development: Ins & Outs of Progressive Web Apps
Tech Talk: Learning from Sears' Mistakes
Web Commentary: Thinking & Working Lean

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