Does Your Online Shop Need an iPad Magazine?
The craze over the iPad (and upcoming table devices like the iPad) is reaching fever pitch. While few retailers and publishers have developed applications to showcase the content and products featured on their Web properties there are some exceptions. The Knot, a leading lifestage media company today announced the launch of its first iPad application, The Knot Weddings Magazine for the iPad, now available on the Apple App store.
TheKnot.com's iPad app features a community for brides-to-be to ask questions, comment on articles, take polls and chot with others. The app also includes a digital scrapbook to save articles and offers sharing and sending capabilities - perhaps to keep their fiance's in the loop. Other features of the app include searchable photos and a few videos. The App is available in the App Store for $4.99.
“With the success of TheKnot.com, The Knot magazine and our mobile applications, we know our brides are hungry for wedding content on-the-go,” said David Liu, CEO and cofounder of The Knot Inc. “We weren’t content with just creating another iPad magazine app like so many out there already, so we made it our mission to create a bold and revolutionary re-thinking of what a digital magazine can and should be.”