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Fun and Profits With Domain Typo Squatting

Posted on 11.20.2006
Remember the days when you could buy a high-profile, well branded company domain name and just wait till the corporate marketers came around with a big fat check for you? Those days may be gone but some domain experts are engaging in typo-squatting. What is typosquatting? According to Wikipedia, it - "is a form of cybersquatting which relies on mistakes such as typographical errors made by Internet users when inputting a website address into a web browser. Should a user accidentally enter an incorrect website address, they may be led to an alternative address owned by a cybersquatter."

If you're interested in getting in the typo-squatting game, there is a nice typosquatting resource here found via Threadwatch. The trick with this approach is to monetize on the minimal traffic that arrives. There are many quality domain parking services to choose from or you could just load the site up with content and advertising to make a few extra dollars. The tool featured above shows the availability of the domain and the number of Overture (Yahoo! searches) which is helpful if you want to get started. One more thing... watch out for WIPO.

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