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Email - December 2014

Posted on 12.01.2014

:: The evidence is clear – email is an effective way to retain and engage users, and bring potential buyers who are hesitant to engage one step closer toward conversion. The savviest marketers are establishing the right strategies, sending to the right users, and taking advantage of systems, tactics and processes that are driving opens, brand loyalty, website traffic and revenue. :

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Below you will find the contents for the December 2014 edition of Website Magazine. The feature article, "Systems, Tactics & Processes for Email" showcases some of the most popular, practical and powerful solutions and platforms for Internet professionals in pursuit of digital success.

As in each edition of Website Magazine, a wide range of topics (including Search Marketing, Web Design, E-Commerce and more), essential techniques and trends are covered as well. The December 2014 edition is distributed exclusively to our professional-level members (registration required - free). This issue is jam-packed with practical and experience-driven strategies from some of the tech industry’s top minds so take a look at the content below right now and subscribe for full access! 

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FEATURE: Systems, Tactics & Processes for Email
There is no one-size-fits-all platform for digital advertisers, but there are four universal considerations that should guide your decision.

Quick Guide to Selecting an Affiliate Network
A sought-after position in the modern enterprise, discover four ways data scientists are taking conversion optimization to the next level.

The Role of the Data Scientist
A sought-after position in the modern enterprise, discover four ways data scientists are taking conversion optimization to the next level.

iBeacons to Retailers’ Rescue
This small, low-cost hardware has huge untapped potential to improve consumers’ in-store experiences and merchants’ bottom lines.

Achieving Superstardom on LinkedIn
Web professionals and brands are wise to start leveraging some of the most valuable tools LinkedIn offers.

Image Manipulation in WordPress
The newest WordPress version provides users more flexibility for editing images within the popular CMS.

An Impressive Digital Display
Check out these advertisers who are creating compelling, personalized ads that drive clicks – and conversions.

Explore more from Website Magazine's December 2014 issue:

Editor's Letter: Step Outside the Inbox
Net Briefs & App Watch:
Online Reviews, Bing, App Building, China, Facebook
Stat Watch:
Email By the Numbers
Enterprise Ready:
Why Going Global Means Going Local
Small Business Lab: 5 Web Design Feedback Mistakes
Quiz Time:
What Do You Know About HTML5?
Top 50:
The Best of the Web
Mastering Search: 2015 SEO Predictions
E-Commerce Express:
Post-Holiday Plan of Action
Design & Development: Head to Head: RWD vs. AWD
Commentary: Were You Naughty or Nice?

Get the digital scoop with Website Magazine’s email newsletters, covering e-commerce, search, SoLoMo, design and more.

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