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Email Marketing Management within Zendesk

Posted on 3.19.2012

Web-based support desk solution Zendesk, fresh off the release of its new search analytics feature, announced an integration with email service provider MailChimp to aid marketing teams in managing and tracking email recipients that have interacted with a message.

The widget provides marketers the ability to view all email campaign activities from MailChimp that a Zendesk ticket requester has been sent, to view details about those recipients' specific actions, and to manage a ticket requester's mailing list subscriptions from within Zendesk.

A view of how a customer profile looks within Zendesk, when the Mailchimp widget is active:


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