FB Ad Reports without the Grunt Work
Megalytics, a software-as-a-service that enables companies to publish marketing reports, has announced an integration with Facebook Ads.
Megalytis users will now be able to connect their Facebook Ad accounts and cerate marketing reports base don their Facbeook ad performance and so so at what the company suggests is at a fraction of the time. Megalytics even provdies a collection of Facebook specfiic widgets that can be customized to meet the requirements for indvidual marketing reports.
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For example, the “Ads Campaigns” widget can present advertising performance metrics at the campaign, ad set, or individual ad level. At any of these levels, users may create charts and tables that highlight important advertising performance measures such as Impressions, Reach, Frequency, Spend, CPM, Clicks, CTR, CPC, etc.
“We are easing the burden of manual labor required for digital marketing reports,” said Mark Hansen, CEO of Megalytic. “Marketers can now create reports on their Facebook ad campaigns without the grunt work of data exports and spreadsheets. This is another step toward our goal of providing digital marketers a single tool that generates all of the reports that their clients and colleagues demand.”


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