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From the Editor - Jan '15

Posted on 12.31.2014

The Digital Power Players You Should Know

Website Magazine is entering its tenth year in operation – and we believe that the best the ‘Net has to offer is yet to come. In order to look forward, however, it is necessary to look back.

The feature article in this edition profiles those who, in 2014, made a positive impact in the world of Web business and are poised for even greater things in the years to come. It’s a useful exploration of the technology landscape - and its industry’s leaders - that we are confident will be very helpful to your enterprise in 2015 and beyond. These “Digital Power Players,” and the services and solutions they provide, are the focus of this edition of Website Magazine, but there’s a whole lot more to explore that can help your enterprise accelerate its ‘Net success.


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This issue of Website Magazine also includes practical guidance on digital loyalty programs, highlights some of the best Web designs from the past year, and covers the dark side of social media marketing. Website Magazine has once again also gathered together some incredibly knowledgeable industry veterans for this issue, including Jamie Smith addressing competitive intelligence, E.J McGowan discussing automation in email marketing, and Matt Swan who tackles the incredibly interesting topic of using discount codes in performance marketing. Website Magazine readers will also find a round-up of predictions from Tim Ash (and other notable thought leaders) on conversion rate optimization in this issue.

We’re confident you’ll find this issue of Website Magazine one of our best ever and invite you to join us on the ‘Net, where our editors and contributors explore the topics that matter most to your digital success each and every day.

Best Web Wishes,
Pete Prestipino


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