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Is Adsense Arbitrage Dead?

Posted on 5.20.2007
This is easily the news of the day. It looks as though Google will be disabling Adsense accounts it believes are practicing arbitrage. Apparently, some publishers have received emails the past few days from Google stating that their use of the program is an unsuitable business model and that their accounts would be disabled starting June 1st.
 
Many Adwords advertisers have complained about the quality of the traffic coming from Google's content network and it has only gotten worse over the past few years. Jeremy Luebke summed it up nicely at Marketing Pilgrim, stating "Google is hoping to restore confidence on both the advertisers end and the end user."
 
It's being hotly debated in forums across the Web as to what  sort of practices result in being let go from the network and who will be affected It's still very early on in the news cycle so as more factual evidence (or official statements from Google) come to light, we'll keep you posted.

If you're worried about whether or not you'll be banned from Adsense, review our popular article from February titled "Banned From Adsense? It's Your Own Darn Fault."
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