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Google Keywords User Interface Updated

Posted on 11.11.2009

Google announced a new user interface for the Keywords feature within Webmaster Central.

Not only will the data be updated daily, but Google will provide details on how often a specific keyword was found. Google will also display a few URLs that contain a specific keyword. Another enhancement is the "significance" column which compares the frequency of a keyword to the frequency of the most popular keyword on your site. When users click on a keyword to view more details, a list of up to 10 URLs which contain that keyword will be displayed.

This will be particuarly useful to identify issues when moving a site to a new technology framework, or if you need to identify which URLs may have been hacked. Say for example that you start noticing your site appearing in search results for terms unrelated to your website. Using this feature will enable you to find those keywords and identify the pages that contain them and removed that hacked content quickly.

Webmasters might see keywords from pages Google should have removed from its index temporarily for technical reasons. If you removed pages using Google's URL removal tool, just wait for the other tools to update.


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