Google's Image Search Mods Are a Pinterest Killer

Image search has long been an important part of the search experience for consumers (and for SEOs too) and now Google is putting its technology to work to make that experience even better. 

Google announced this week that it is rolling out an update that will add "badges" at the bottom of images displayed in its image search results that will indicate what kind of additional information users will find upon clicking on the image.

There are currently several different badge categories including recipes, products, videos and GIFs. Users will find these labels at the bottom left corner of each image (as seen below) when available.

The change should encourage webmasters and search engine optimization professionals to seriously consider mark up their pages with relevant markup to ensure they're receiving credit (and clicks) for the content that they are publishing.  

These modifications to image search will likely be welcome by users and SEOs alike, but is it a Pinterest killer or just a welcome addition and improvement to Google's existing visual search features and capabilities? Share your thoughts with a comment below now. 

NOTE: Google has limited the update solely to mobile Web and the Google app for Android for now.