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Grab Your 'PassPort' - Your Biz Is Going Global

Posted on 6.16.2014

Becoming a successful business in your own country, where you know all the customs and cultural norms, is hard enough. Achieving success in a foreign country where you have never spent any time, is like hitting a hole-in-one. It can be done, but not by everyone.

PayPal has announced the roll out of a new site called PassPort, which is meant to help spawn more international sales. 

What PassPort brings to the conversation is country-specific data meant to help PayPal’s customers understand things like a country's cultural customs, currency exchange rates, taxes and seasonal sales peaks. The thought is that by becoming more familiar with a country's customs, businesses using PayPal will get more customers of their own.

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While PassPort provides a wealth of information, it is important that potential users realize it is not a place where advanced analytics can be done. If that is what you require, PayPal suggests that you contact a specialist within their company.

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