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How Dynamic Content Recommendation Converts B2B Visitors to Leads

Posted on 11.17.2013

What is content recommendation, how does it apply to the B2B world, and how does it influence the visitor experience, lead generation, content engagement and bounce reduction? This white paper describes the challenges online marketers face in using content to convert traffic into leads, the types of solutions available, and strategies for leveraging existing investments to bring lead costs down.

Sponsored by BrightInfo


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