Hungry for Mobile? Open Table Drives 250 Million in Revenue
OpenTable, a provider of free online reservations for diners and guest management systems for restaurants, announced that as of September 30, more than 5 million diners have been seated via reservations booked on its mobile applications.
What is perhaps more interesting is that OpenTable estimates diners using its mobile applications have generated more than $250 million in revenue for its restaurant partners.
“OpenTable diners are increasingly counting on their mobile phones to find and book dining reservations when on the go,” said Jeff Jordan, CEO of OpenTable. “Whether they’re traveling, coming out of a meeting or a movie theater, or just looking for a new dining spot while out on the town, diners can use our mobile apps to find and book available tables at nearby restaurants.”