Increase Holiday Sales with Live-chat Software

Linc Wonham
by Linc Wonham 28 Nov, 2011

Real-time chat, voice and content solutions provider LivePerson is gearing up for Cyber Monday - the biggest online shopping day of the year in the U.S. LivePerson's LP Chat Software is designed to allow retailers to have proactive, personalized chats with prospects and customers across multiple channels and screens, wherever customers can be found, including websites, social media and mobile devices.

Proven to increase online sales by up to 20 percent, and average order size by 35 percent, LivePerson's scalable platform can support very high volumes of secure and uninterrupted interactions at all times. In 2010, the LivePerson platform hosted over 400,000 chats on Cyber Monday - a 78-percent increase in chats from November's daily average.

According to a 2011 survey conducted by Bold Software, another live-chat provider, 77 percent of online retailers that used live chat considered it a critical communication method during the holiday shopping season. Fifty-four percent of these customers say that holiday shoppers who chat convert at least 20 percent of the time.

"Cyber Monday has become a highly anticipated day for online shoppers, kicking off the holiday shopping season for many," says Robert LoCascio, founder and CEO of LivePerson. "Consumers are anxious to get what they need, when they need it, and it's critical to have live help available during the shopping experience. LP Chat provides the unique opportunity to offer shopping assistance and recommendations in real-time to consumers, which builds stronger connections and enhances the overall brand experience."

Retailers can learn more about LP Chat here.