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Increase Your Social Media Reach with Content Amplification Tools

Posted on 3.31.2015

As companies look to further their reach, many turn to social media and content amplification tools and services to push their content to additional consumers.

Engagement Labs, a provider of real-time social media insights and analytics, has recently announced the launch of Amplification 2.0, a publishing tool designed to distribute content across various social media platforms.

Through the newest version of the publishing tool, brands will be able to reach more consumers than ever before thanks to a slew of new features. One of the most interesting new features included in the updated tool is that brands will be able to leverage Engagement Solutions eListen and eValue tools to give them insights on the size, sentiments and influencers for any brand, vertical or category.

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Other key new features include the ability to align an amplification strategy against a content plan and view targeted users by viewing historical campaign performance and qualitative assessments.

"We are very excited about the enhancements to our Content Amplification offerings that allows for increased reach and engagement for our clients,” states Bryan Segal, CEO of Engagement Labs. Through our tools, we can authentically connect messages to target audiences in social destinations and against audiences that can otherwise be extremely challenging to reach."

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