Thinking Internet Success For Nonprofits
Comscore predicts Internet retailing will hit a major milestone in 2006, with total e-commerce sales passing $100 billion in 2006. If you're running a nonprofit enterprise, why not partner with Ecommerce companies? ChangeRoundup.com is a unique service that is doing just that and making "cents" out of online giving - partnering with online retailers and charities to place the electronic equivalent of a spare change jar at the checkout counter.
From the site: Change Round-Up is looking for a few socially-conscious retailer who would be willing to partner and give their customers the opportunity to donate their spare change online. Change Round-Up also allows online retailers to be a partner with your customers in support of a cause. It's is indeed a great way to build customer relationships, differentiate your site from the competition, increase loyalty and of course generate great PR.
Noone can say it better than Homer:
"The charity that is a trifle to us can be precious to others."