SendStudio NX Introduced
Interspire, a popular email marketing and website content management (CMS)
software company today
release of SendStudio NX, which allows users to create, send and track email
newsletter and autoresponder marketing campaigns, without the need for technical
ability or design skills. Features of the product include the ability to send an
unlimited number of email marketing campaigns without any per-month or per-email
fees, time-sensitive autoresponder emails and the ability for service providers
(such as web designers and agencies) to private label the application; offering
it as a turn-key solution to their customers and clients.
"So far the launch has been an incredible success. Our current clientele, including StephenKing.com and thousands of small-to-mid-sized companies all around the world are using SendStudio NX to leverage the return on investment (ROI) created by well-executed email marketing programs. The Direct Marketing Association (DMA) lists the median ROI for email marketing at $51 for every $1 spent. You just can't get that kind of ROI using any form of traditional advertising media," explained Mitchell Harper, co-founder of Interspire. "The flood of positive feedback we're getting from this product release proves to us that we've hit the nail on the head."
You may remember Interspire's SendStudio product from Website Magazine's August '06 article on Sequential Autoresponders.