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Leveraging Search & Social Targeting for More Effective Ad Campaigns

Posted on 3.10.2015

Maximizing the return on investment from ad campaigns today requires highly focused, personalized targeting that combines audience data from both search and social channels.

By layering behavioral, interest, demographic and other data sources to develop these extremely specific audience profiles, marketers can create customized content that is highly relevant and engaging to those personalized segments.

..:: Click here to discover how to leverage search and social targeting for more effective campaigns. ::..


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