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Loyalty - October '13

Posted on 9.01.2013

:: As both emerging and established companies fight for their spots in the hearts, minds and wallets of today’s consumers, loyalty is a topic echoed throughout the business community. What is changing however is the path that modern digital buyers take to become loyal to brands.  ::


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Below you will find the contents for the October 2013 edition of Website Magazine. The feature article, "Loyalty for the Modern Digital Shopper" addresses what it takes for 'Net enterprises to develop and maintain loyalty with today's Web buyers.

As in each edition of Website Magazine, a wide range of topics (including Search Marketing, Web Design, E-Commerce and more), essential techniques and trends are covered as well. The October 2013 edition is distributed exclusively to our professional-level members (registration required -free). This issue is jam-packed with practical and experience-driven strategies from some of the tech industry’s top minds so take a look at the content below and subscribe for full access! 

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FEATURE: Loyalty for the Modern Digital Buyer
As both emerging and established companies fight for their spots in the hearts, minds and wallets of today’s consumers, loyalty is a topic echoed throughout the business community. What is changing however is the path that modern digital buyers take to become loyal to brands.

Website Magazine Departments

October '13 'Net Briefs, Mobile App Watch
Stat Watch:
Loyalty Number to Leverage
Enterprise Ready:
Feature Myopia in Marketing
Small Business Lab: Audience Messaging Strategies
Top 50: Mobile Solution Providers
Mastering Search:
Visibility on the SoLoMo Web
E-Commerce Express: The Future of Affiliate Marketing
Design & Development Digest: Search and User-Friendly Design
Commentary: The Elements of Trust

Great Social Media Waste
Brands have restructured their marketing efforts around social media, but at what cost?

Call-Tracking Solutions
Find out how affiliate marketers are using the phone to monetize their Web traffic.

Google Analytics Unleashed
Discover three things you didn’t know (or didn’t know were possible) about Google Analytics.

Hands-On List Segmentation
Get on the fast track to better performance (and revenues) with these practical email tips.

Content Marketing Tools
Compare tools to improve the production and promotion of your content marketing.

Dump Your Web Host
Know the warning signs that it’s time to move on from your Web host.

Get the digital scoop with Website Magazine’s email newsletters, covering e-commerce, search, SoLoMo, design and more.

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