Marketing to Moms: Resources
:: Thank you for attending Marketing to Moms for Online Merchants. Below, you'll find all of the resources, tips and tools that Managing Editor Amberly Dressler mentioned in her C.A.R.E. for Modern Moms presentation. Before you begin to connect, activate, retain and empower (C.A.R.E.) for modern moms, make sure to take advantage of your free 12-month subscription to Website Magazine, which will provide you with all the digital best practices you need to be successful on the Web. ::
Notes: Connect, activate, retain and empower modern moms.
Further reading about Search Relevancy: How YOU Can Be Popular in Search Forever
Further reading about Search Authority: 3 Real-World Authority-Building Examples
Further reading about Search and User Experience: SEO in 2014: Fact, Fiction and Sensationalism
Company Mentioned: ItsOnlyNaturalGifts.com
Further reading: "Optimized Product Pages to Check Out"
For more information on Google Carousel, read, "Sink or Swim: SEO Challenges for Retailers"
Read, "7 Tips to Guest Blog Like a Pro"
Further reading: "Is Guest Blogging Dead?"
Check out this highly relevant guest blog in action here.
Further reading: "How to Create Share-Worthy Copy"
Read more about Love Well Handmade in "Take C.A.R.E. When Marketing to Modern Moms."
Further reading: "Site Speed as a Ranking Signal (Told You So)"
Check page speed at InternetSupervision.com
Check what could be slowing down your site at W3C.
Is your website responsive? Check at ami.responsivedesign.is.
Read, "Calculate Lost Mobile Revenue"
Further reading: "17 Reasons for Failed Conversions"
Read more about SeeWhy's research in, "Men Buy, Women Shop on Mobile Devices."
Further reading: "7 Magento Extensions You May Be Missing"
Further reading: "2013 Holiday Email Marketing Checklist"
Further reading: "Open-Time Personalization Comes to Email"
Further reading: "Retail Chatter: 5 'Net Tactics to Master Live Chat"
Further reading, "Taking the Bait: A Day of Retargeting"
Source: "Marketing to Moms: Rewards Required"
Further reading: "Loyalty for the Modern Digital Shopper"
Further reading: "Top 50 Loyalty & Engagement Solutions"
Further reading, "8 Strategies to Freshen Up Social"
Further reading: "5 Twitter Takeaways from Valentine's Day Disasters"
Further reading: "Premium Packaging Increases Loyalty"
Answers to post-presentation questions:
Read: "E-Commerce Photography Tips"