MarketLive Merchants See Double-Digit Growth in Q1
MarketLive has had a good start to 2014, as the commerce company’s Performance Index report for Q1 2014 shows an average year-over-year (YoY) revenue gain of 18.7 percent – marking the sixth consecutive quarter of double-digit revenue growth for MarketLive merchants.
Moreover, the report found continued growth in traffic from smartphone and tablet devices, which the company predicts will increase to represent half of all traffic by the end of the year. The report also reveals that 12 percent of MarketLive merchants saw a revenue increase of more than 50 percent.
Other noteworthy data shows that even though add-to-cart rates increased by just 1 percent, almost 12 percent of tablet visitors added an item to their cart in Q1. Plus, the average order size was up by almost 4.5 percent in Q1, reaching $114.55.
“It is quite an achievement to earn a double-digit revenue increase just once, let alone for six consecutive quarters. I applaud our customers for their retailing prowess,” said Ken Burke, founder and CEO of MarketLive, Inc. “I like to think that our cutting-edge commerce technology and best practices factor significantly into this string of success. Our relentless efforts to constantly evolve our technology to meet the changing requirements of commerce retailers and manufacturers, coupled with our diligent analysis of data and assistance through optimization strategies based on that data, pay off with outstanding results like these for our customers.”