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Need a Products Intelligence KickStart?

Posted on 7.24.2014

Early state startups face an uphill climb and perhaps nobody knows that better than Indix Founder and CEO Sanjay Parthasarathy who was the former corporate VP of the Startup Business Accelerator at Microsoft. 

After just releasing its Version 1.0 of the Indix AP – a cloud-based product intelligent platform that provides analytics and insights for brands, retailers and developers – Indix is announcing its “KickStart” program to offer a discount for early stage startups. KickStart will allow startups with less than $1 million in funding and $100,000 in revenue access to the Indix API at a reduced price point. Interested startups can send an email to

For the unfamiliar, many brands and retailers are using the Indix API to gain deeper insights into not only their own offerings but also their competitors’ products. Similarly, developers are using Indix API to build applications such as curated e-commerce storefronts, customized product search and personalized product catalogs.

"As commerce becomes more pervasive and dynamic, businesses have to leverage customer intelligence, business intelligence, and product intelligence to deliver the right product to the right customer at the right time at the right price, through their apps and websites,” said Parthasarathy. “With the Indix API, brands, retailers, and developers will now have access to critical product data on hundreds of millions of products and a comprehensive set of product attributes instantly”. 

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