New In-Text Advertising Platform from Atma Links
Atma Links has launched an an in-text linking technology that is focused in helping affiliates monetize online content.
The service has been in beta since March 2010 but went live last week. What may seperate Atma from the dozens of other in-text providers like Kontera, Vibrant and InfoLinks, is that in addition to converting regular hyperlinks, the service builds new affilaite links from "unambiguous" product references in plain text. In that respect, Atma Link is similar to the recent product release from Skimlinks dubbed Skimwords.
"Atma Links is designed to help publishers capture a lucrative new in-text revenue source without having to compromise readability or editorial integrity. Optimizing the relevancy, volume, and appearance of links is a science that eludes traditional in-text advertising," said Atmalink founder Chris Dickson. "We think that our customizable solution is the most user friendly version on the market. Visitors recognize and appreciate that intention immediately."