New Local-Social Enhancements Arrive at Brandify
Where2GetIt has unveiled a new version of its Brandify platform, which includes new local-social capabilities and functionality.
Brandify’s new Local-Social CRM, for instance, gives brands the ability to publish content on major social channels including Facebook. In fact, the Social CRM’s new features support the company’s vision to connect online consumers to offline locations via locally relevant content.
“We know that the path to purchase is filled with all sorts of leakages, and the best way to fill these gaps is by providing the most personalized experience to customers,” said Manish Patel, founder and CEO of Where2GetIt. “With this in mind, we have updated Brandify 2.0 to track and improve local-social signals in order to help brands meet the customer at the point of purchase.”
It is also important to note that Brandify 2.0 comes with other enhancements, including improved Google organic SEO and local page analytics. Moreover, the Google SEO analytics tool has been improved to help users measure the impact of local SEO on properties from local pages like Foursquare, Facebook and Yellow Pages listings. The local consumer and competitive intelligence that these new tools offer will help brands boost visibility for each of their locations.