New Stipple Products Keeps Brands Connected to Images
Image-based advertising platform Stipple has launched two new products, Stipple Search and Stipple Mobile, to provide more ways for brands and content creators to stay connected to their images.
The Stipple platform attaches context, data and product information to photos in real time, which means that brands and content owners stay associated with their images no matter where they are shared on the Web. Learn more about the company's new products below:
Stipple Search – This reverse image search engine enables people to learn more about the images they discover online, including shopping information. In fact, Stipple Search provides detailed image information by answering who, what, where and why for images that are tagged in the Stipple system.
Stipple Mobile – Stipple’s new app for iOS allows people to add content and context to their images with videos, social profiles and more, as well as post the images to Facebook and Twitter. Then, when followers engage with the photos they can explore relevant interactive content. This allows users (including brands) to stay permanently connected to their photos after they have been shared from mobile phones. In addition, Stipple offers engagement metrics so users can track how many times others have interacted with their images. According to the company, this app will also be coming to Android soon.
"Brands increasingly leverage images to share stories and engage their communities, but without context and product information, images don't deliver on their full potential," said Rey Flemings, founder and CEO, Stipple. "Stipple is the only platform to maintain the data integrity of photos that are shared on the web, such as product shopping information. This creates opportunities for brands to engage with their communities and drive new revenue streams."