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PPC Bid Matrix: Google, Yahoo, Microsoft, Miva, 7Search

Posted on 11.09.2008

What is your competition paying at Google, Yahoo, Microsoft and other PPC advertising networks for the top search terms and phrases?

Chances are, more (or less) than you think depending on the network. Website Magazine’s PPC Bid Matrix shows the average CPC (cost-per-click) for a few of the most highly-searched words and phrases at multiple advertising networks. The keywords and phrases used to build this report were chosen at random as were the PPC search engines. The report was developed on October 1st, 2008. To be added to the list for future editions of Website Magazine, please send an email to:

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