Previewing Social Media Ads with AdParlor
Social media advertising is now a big part of media buying in general and those that do it well stand to drive the most awareness and activity from their investment.
That doesn't make the process any easier at all however - particularly for those charged with actually designing/developing and creating those assets. Fortunately, there are some interesting tools that enable advertisers to get a better handle on the ad creation process and one of the most interesting comes from AdParlor - and it is proving very popular among social media advertisers.
AdParlor's Ad Mockup Generator, for example, is a free tool that enables users to preview their ads on Facebook, Instagram and Twitter. The mockups built take shape as users input text and images and the system even provides insights into the optimal number of characters. The most commonly used social media profiles can even be saved for later use to build assets faster.
It's not a game changer by any means (considering Facebook offers a similar option for just its network), but if you're considering trying out some social media ads on Facebook, Instagram or Twitter, it's a decent place to start to build ads across those popular networks.