Retailcommon Makes Its U.S. Debut
Popular social shopping network Retailcommon has arrived in the U.S. just in time for the holiday retail season.
The Toronto based platform enables retailers to connect with customers’ mobile devices while they are shopping online. Through the platform, retailers can use adaptive, web-based administration tools to create and distribute promotional and advertising content to consumers, which can increase traffic and sales as well as foster customer engagement.
With Retailcommon, consumers can view the promotional messages on their smartphones in a Pinterest-style display via a mobile platform that integrates with the retailer’s website. Plus, all of the promotional offers are easy to navigate, share and redeem. Retailers also have access to data on how their marketing efforts are performing and can optimize content in real-time for better performance.
It is important to note that Retailcommon serves more than 6,000 retail locations and 20 million customers in Canada and Europe, and some of the first retailers to leverage the solution in the U.S. include Macy’s, Kenneth Cole and Payless Shoesource.
"We are extremely excited to show U.S. retailers how to save time, money, and aggravation by using Retailcommon to really engage with their customers," said Retailcommon CEO James Cunningham. "We are changing the way retailers and consumers think about social shopping. Our current retail partners are seeing significant month-over-month growth as their customers spend increased time reviewing and sharing the promotional offers they see."