Run a Special on Foursquare, Gain Visibility
If you are a merchant who uses Foursquare to connect with your customers, you should consider running a special tomorrow in order to receive additional visibility from the location-based social network.
Foursquare has dubbed April 16th “4sqDay” and encourages people to celebrate by getting together, throwing parties and checking-in to their favorite local restaurants, bars and stores.
This is because Foursquare will automatically feature any business that offers a special in its search results. This can help businesses not only increase their visibility, but also their foot traffic.
In fact, the social network even provides participating businesses with a sign that they can print out and put in their windows to publicize their promotions. However, in addition to publicizing the promotion in-stores, businesses should also consider sharing their Foursquare promotion with their Facebook and Twitter followers in order to reach a larger audience.