S.M.A.R.T. Marketing Goals
What are your personal and business goals for 2016 and beyond?
While “growing my company,” “making more money” and “networking more often” are some that may come to mind for many professionals, goals are doomed to fail without more specificity, measurable outcomes, action planning and more.
This is where S.M.A.R.T. goals enter the picture, and while the meaning behind the acronym “S.M.A.R.T.” has evolved over the years, many are satisfied with the definition of “specific, measurable, achievable, results-focused and timed" goals.