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New Plan: Create A Band, Sell Ringtones, Become Famous

Posted on 4.02.2007
Phone Sherpa just launched its Mobile Store product to help musicians and artists sell their unique content (ringtones, wallpapers) from their own Web site or blog to mobile phone users.

Sounds pretty simple to get started; the artist creates a store, uploads their content and embeds the Flash store component on their Web site. The Phone Sherpa back-end handles all aspects of the Mobile Store content delivery and billing and the Mobile Store can be customized to match the artist’s site layout and colors. Phone Sherpa serves content to nearly one thousand mobile phone models on carrier networks in the United States and over one hundred and thirty countries worldwide, giving the artist unrivalled breadth of mobile distribution right from their Web page. But does it work on MySpace?

Mobile music now accounts for approximately 40% of record company digital revenues, according to the IFPI, the international trade group for the music industry. Ringtone sales generate almost four billion dollars per year and are estimated to reach fourteen billion per year by 2011 according to Jupiter Research.

Artists not signed by a major label typically have no access to the mobile marketplace. Phone Sherpa opens the mobile industry to everyone by providing artists with complete control over promotion, pricing, and distribution of their content into the mobile channel,” said Grady Leno, Phone Sherpa CEO.

Now all I need is a band.


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