SEO for China from GinzaMetrics
Enterprsise SEO and content marketing platform GinzaMetrics is going global, extending support to Chinese search engines Baidu and Sogou.
Baidu, Sogou and Google are now the default search engines for users selecting China as their website’s target country. GinzaMetrics users are now able to track organic search, social, and content for their websites in any country, with the platform suggesting relevant search engines. By providing companies access to organic search, social, and content marketing information from Baidu and Sogou, GinzaMetrics users can report on and gather recommendations for enhancing their global search strategies. Users can even tap into the monitoring features to observe the search and content performance of their competitors to understand the types of keywords and content that are trending for others in their industry.
GinzaMetrics CEO, Ray Grieselhuber, cites support for Baidu and Sogou as, “A result of growing e-commerce and web-based businesses in China, as well as the globalization of companies that need to be relevant in each of their markets.”