SoLoMo for SEOs
In Website Magazine's October 2013 issue - available the first week of September - editors explored unconventional tactics to get seen by mobile consumers. Unsurprisingly to some, it was found that social (So), local (Lo) and mobile (Mo) are so inherent to how consumers navigate today's 'Net that companies not catering to the SoLoMo Web are not only missing out on real opportunities to drive website traffic, conversions and loyalty, but are also alienating themselves in the search engine result pages.
Search engines are taking big strides to ensure that users are served with optimal experiences, which means anyone who cares about their search engine rankings need to deliver pages that cater to a SoLoMo Web.
:: Discover 5 SoLoMo-Minded SEO Strategies here ::