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SugarCRM Gets Social with IBM, Google, Cisco and Citrix

Posted on 4.08.2011

CRM solution SugarCRM released several additions to Sugar 6 including most notably integration with applications from IBM, Google, Cisco WebEx, and Citrix Online. 

“Today’s professionals are demanding business tools that enable them to work the way they want to work – in a connected, always-on world with fewer barriers,” said Larry Augustin, CEO of SugarCRM. “No other CRM platform offers the breadth of social business and collaboration offerings in such and open and flexible manner.” 

Sugar 6 improved its integration offerings for the IBM Lotus Collaboration product family, resulting from the recent acquisition of iExtensions CRM from iEnterprises. SugarCRM and IBM are also announcing general availability of Sugar for IBM LotusLive, first introduced earlier this year, which lets users schedule/host Web meeting from inside their CRM solution and creating a more broader social collaboration platform.

Better collaboration tools are definitely in focus right now. For example, the latest edition of Sugar 6 will offer integrations with popular web meeting tools including Cisco WebEx Meeting Centre and Citrix-GoToMeeting, and let users upload, manage and share Google Docs right inside the Sugar 6 user interface.

Activity streams in Sugar 6 also got a few new features. Sugar Activity Streams include the ability to reply to individual posts, view user profile photos within posts, integrate a Sugar user’s Facebook news feeds, as well as integrate the Twitter streams that a Sugar user follows.

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