Technical SEO Key Performance Indicators
The Insider's Guide to Technical SEO KPIs & Metrics
Search engine optimization is one part art, one part science and a few sprinklings of magical fairy dust. OK, it actually has nothing at all to do with fairy dust, but it has quite a bit to do with technology. It's increasingly important to place an astute technical eye on key performance indicators in order to understand just how well an SEO campaign is doing now and how well it will do in the future.