The 2015 Holiday Campaign Checklist

It’s that time of year again when retailers are counting on conversions to make up roughly 20 percent of their annual sales. 

The majority of them won’t rely on their good name or their past successes to get them sales, of course, as they will turn to a number of digital initiatives to generate traffic, buzz and revenue. Regardless of campaign – whether it’s on social, search or housed on a website – there are some items to check off before going live.

..:: Click here to access the 2015 holiday campaign checklist. ::..

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