The Election Year's Impact on Small Business Confidence [Infographic]

Peter Devereaux
by Peter Devereaux 05 Jan, 2016
The Election Year's Impact on Small Business Confidence [Infographic]

It's an election year and that doesn't always bode well for small business confidence, as Americans tend to be passionate about which presidential candidate will help their cause (whatever that looks like for them) more than the other. 

Even so, Manta's newest Wellness Index indicates that only 12 percent of the survey's participants expect that the uncertain political landscape will taint their business outlook for this year. Twelve percent doesn't seem like much for an election that is playing out pretty aggressively over social media and is expected to continue to do so. This is, however, good news for the economy (e.g. jobs, local spending, etc.) because 83 percent of small business owners (SBOs) are optimistic about business prospects in 2016 likely due to a strong ending last year. Sixty-nine percent of the SBOs surveyed by Manta indicated a successful second half in 2015. 

Of course even with optimistic views, small business owners are concerned about the global economy, quality of partnerships/vendors and healthcare costs. For more survey results, check out this infographic:

Peter Devereaux
Peter Devereaux
As the Editor-in-Chief of Website Magazine and President of Website Services, Peter has established himself as a prominent figure in the digital marketing industry. With a wealth of experience and knowledge, Peter has been a driving force in shaping the landscape of digital marketing. His leadership in creating innovative and targeted marketing campaigns has helped numerous businesses achieve their revenue growth goals. Under his direction, Website Magazine has become a trusted source of information and insights for digital marketers worldwide. As President of Website Services, Peter oversees a team of talented professionals who specialize in SEO/SEM, email marketing, social media, and digital advertising. Through his hands-on approach, he ensures that his team delivers exceptional results to their clients. With a passion for digital marketing, Peter is committed to staying up-to-date with the latest industry trends and technologies, making him a sought-after thought leader in the field.