The Mechanics of Content Marketing for SEO
Website Magazine recently featured 52 SEO/marketing/content experts about what it takes to make content marketing an effective practice for search engine optimization.
Below, we've included the full list, but we encourage you to visit the original blog here to go more in-depth and get explanations for each of the tips.
1. Leverage on-site search
2. Single out a keyword phrase
3. Determine demand
4. Keep it organic
5. Create an outline
6. Meet query requirements
7. Link internally
8. Be a resource
9. Provide a solution
10. Offer rarity
11. Use tools
12. Look to the past and future
13. Consider Yoast
14. Find inspiration
15. Post frequently
16. Insert images
17. Plan
18. Optimize for local
19. Re-evaluate
20. Don't overuse keywords
21. Sound natural
22. Just ask
23. Build social signals
24. Aim for the knowledge graph
25. Mark it up
26. Write better
27. Stay in your wheelhouse
28. Answer custom issues
29. Ignore Google
30. Provide value
31. Optimize everything
32. Group content
33. Discover priority levels
34. Add interactive elements
35. Repurpose across channels
36. Re-check keyword density
37. Name drop
38. Put UGC to work
39. Title with a keyword
40. Go long
41. Provide takeaways
42. Be conversational
43. Take off your expert hat
44. Include a question in the title
45. Write freely
46. Focus on readers
47. Promote
48. Don't guess
49. Think sustainable
50. Earn referral traffic
51. Evaluation page one
52. Identify synonyms


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