ThreatMetrix Protecting 1B+ Mobile, Web Transactions Monthly
Security is top of mind with online retailers and for good reason - their success depends on it.
Fortunately, there are several solutions available for e-commerce merchants to get ahead and stay ahead of cybercriminals and these providers are experiencing a significant increase in the use of their services. ThreatMetrix, a provider of context-based security and fraud prevention solutions, for example, recently announced that its ThreatMetrix® Global Trust Intelligence Network (dubbed The Network) is now analyzing and protecting more than one billion mobile and Web-based transactions per month. Growth of ThreatMetrix’s mobile solution, in particular, further enhances the value of solution to Internet retailers.
The Threatmetrix network enables businesses to differentiate between trusted consumers and potential cybercriminals by creating an anonymized digital identity of consumers based on device, persona and behavior from every interaction (account origination, login and access, and purchase) and comparing it in real time to previous activity. This enables ThreatMetrix customers to identify their customers from cybercriminals (and do so regardless of channel) and prevent losses from fraud without impacting the customer experience for legitimate users.
“Of the one billion transactions analyzed monthly by ThreatMetrix, more than 250 million were from mobile devices from more than 200 countries,”said Andreas Baumhof, chief technology officer, ThreatMetrix. “This is a testament to the reach of The Network and we expect this growth to continue as many of the world’s most valued companies and brands protect their applications using the ThreatMetrix solution. We are seeing more than 20 million new mobile deployments each month representing more than 25 percent of the total new devices being added to our network, making us one of the largest mobile security providers. It is, however, critical for us to provide a true cross-channel solution that delivers an integrated risk assessment across all connected devices – a capability that has proven to be invaluable for our customers.”