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Top 50 Solutions to Manage Modern Social Media Initiatives

Posted on 9.30.2014

There’s no clear path to social media success for today’s digital enterprises.

Not only do they need to identify the purpose of social media for their businesses, but they also need to educate everyone (from the bottom to the top) on the right policies, commit to engaging in the channel for the long term, prepare for the potential of negativity, have a creative and dedicated team, be organized and be ready to offer support. Of course, measuring and reporting also comes into play.


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It’s a whole new digital world, and fortunately, there are tools that make all of this a reality for the modern, socially minded enterprise.

In many ways, the case for greater social media within the enterprise has already been made: 28 percent of the global population is on social media currently and spending an average of more than two hours a day on their favorite networks.

While many believe the entirety of the social media world stops with Facebook and Twitter (or LinkedIn depending on your enterprise’s focus), there’s an enormously diverse virtual world out there.

Ever-popular with the millennial generation, Snapchat, a relative newcomer, has 400 million snaps sent between users every day. Also, YouTube, the second most popular search engine on the planet, has 100 hours of interactive and shareable video uploaded every minute. Moreover, according to Nielsen, YouTube reaches more U.S. adults between 18 and 34 than any cable network.


The Social-Prise

To help bring the power of social media – the collaboration, the engagement and the sharing - inside your business check out Website Magazine’s “Master List of Enterprise Social Platforms” at wsm.co/socialprise


When it comes to measuring a social media strategy, however, it can be difficult. In order to help businesses understand the impact their social media efforts are having on engagement, shares or even just base impressions, it is vital they leverage the most powerful social media solutions available. This month’s edition of Website Magazine’s Top 50 features just that – solutions to manage and analyze a business’s social efforts, providing detailed reports to help businesses better understand the effectiveness of their campaigns.

1. ConstantContact.com

2. Salesforce.com

3. Bitly.com

4. Hootsuite.com

5. Bufferapp.com

6. Klout.com

7. Tweepi.com

8. SproutSocial.com

9. SocialOomph.com

10. Vocus.com

11. SimplyMeasured.com

12. SocialBakers.com

13. RavenTools.com

14. Nimble.com

15. Lithium.com

16. SocialMention.com

17. SocialBro.com

18. Wildfireapp.com

19. Curalate.com

20. TweetReach.com

21. AgoraPulse.com

22. Sendible.com

23. TailWindApp.com

24. Sysomos.com

25. Brandwatch.com

26. Shoutlet.com

27. Spredfast.com

28. Piqora.com

29. Sprinklr.com

30. CrowdBooster.com

31. HearsaySocial.com

32. FalconSocial.com

33. ViralHeat.com

34. Trackur.com

35. SocialFlow.com

36. Bottlenose.com

37. Engagor.com

38. NetBase.com

39. UnifiedSocial.com

40. MarketMeSuite.com

41. gremln.com

42. Synthesio.com

43. Postling.com

44. ArgyleSocial.com

45. VisibleTechnologies.com

46. Expion.com

47. Simplify360.com

48. Engage121.com

49. Digimind.com

50. TweetDeck.com

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