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Tracking Content Performance with DivvyHQ Analytics

Content creation and workflow platform DivvyHQ has unveiled an analytics offering as part of its recent 3.0 platform release. 

The analytics product is essentially a multi-channel dashboard solution that will aggregate data from multiple sources and monitor the performance of published content. The new offering should help content marketers in both their content ideation and planning.

The DivvyHQ Analytics solution provides access to data connections from more than 150 sources such as Google Analytics, Google Search Console, and most social channels according to the company. The analytics module is an add-on extension of DivvyHQ’s core content marketing platform and will be offered exclusively to DivvyHQ Enterprise customers.

“Our mission has always been to simplify the most challenging aspects of the content marketing process. Now we’re happy to offer a simple-but-powerful analytics solution that is sleek, intuitive, and easily understood by everyone from the content creator to the CEO,” said DivvyHQ Co-founder Brock Stechman.

“With DivvyHQ Analytics, our customers now will be armed with the insights to see how their content performed, which will help guide strategy for future content items.”

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