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Transform Unstructured Data into Real-Time Insights

Posted on 4.02.2015

Brands are on a constant search for ways to improve their digital efforts.

In order to help brands make more sense of the digital world that surrounds them, a new company, named Sensai, has announced the launch of their company and flagship platform.

The new platform enables brands to analyze the unstructured data that is floating around on the Web (news articles, call transcripts, legal and regulatory findings, etc.) to identify insights, trends and mitigate risks (to make more informed business, marketing and content creation decisions) without brands having to do any manual work. To help brands grasp the uncovered insights in the easiest and most efficient way possible, Sensai transports the insights into a real-time dashboard.

Brands are able to deploy Sensai either on promise or in the cloud.

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“Sensai empowers financial services companies with sophisticated quantamental analysis capabilities without requiring deep in-house technical expertise,” said Greg Neufeld, a partner at fintech accelerator ValueStream Labs. “We’ve seen Sensai's technology in action at several of the most advanced hedge funds and investment banks in New York, and we're thrilled with their ability to deliver real value to Wall Street."

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