Turn Consumer Data into Actionable Insights
As brands look to increase their digital presence one of the most important things they can do is look to see how consumers are responding to their website.
Qualtrics, a private research software company, and Usability Sciences, a usability and user research company, have a recently announced a partnership to help turn real-time Web data into actionable insights.
Qualtrics consumer who purchase Site Intercept, the company’s website feedback and dynamic content software, and leverage Usability Sciences are able to receive tailored research engagement. Engagements are led by research specialists at Usability Sciences and include a variety of different elements including strategy sessions, survey design and implementation as well as story-telling dashboards that expose the root cause of visit failure and actionable recommendations for improving the website experience.
"This partnership shows Qualtrics' continued dedication to prospective customers' overall success through its partnership ecosystem," said Jeff Harvey, director of global alliances & partners at Qualtrics. "When customers choose Qualtrics and its partners, they're getting industry-leading expertise, experience and results to help them go faster, do more, and be right throughout the process."