Turning Your Website into an Automated Marketing Machine

Turning Your Website into an Automated Marketing Machine

February 27, 2014 2 p.m. ET/11 a.m. PT

Would you buy a shiny new convertible if it had no engine? It might look pretty, but it would never take you anywhere. If your website is not attracting the right kind of visitors and turning them into leads, then it’s not taking you anywhere either. A company’s website is it’s most powerful marketing asset. Join Linda West, Manager of Demand Gen to explore principles and tactics that will get your motor running at full power.

This session will cover:

• Tips and tricks to help you make the most of your website
• Playing detective and uncovering opportunities: anonymous visitors
• Seeing the full picture: getting sales insight into prospect’s web behavior
• 5 must-have website features you can deploy this month

This webinar is hosted by Act-On Software – a leader in marketing automation