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Typography App Eases Design Process

Posted on 2.03.2013

A new browser-based tool is helping the design community save some time and create better quality Web typography.

Typeface provider Monotype Imaging Holdings has commercially launched the Typecast application, which allows Web designers to combine, compare and style Web fonts quickly without performing screen captures in third-party applications or through hand coding. In fact, users can visually style text directly within the browser, which offers a broader scope for creative experimentation, better typographic control and a simplified workflow. 

As designers work, Typecast generates production-ready HTML and CSS code. Then, when designers are ready to start building their sites, they can export the HTML and CSS as well as generate embedded code that will serve their project’s typefaces to their site.

“Good typography is transforming the Web, and the engine behind that is Web fonts,” said Chris Roberts, vice president and general manager of Monotype’s e-commerce group. “With Typecast, designers now have a simple yet powerful design tool that opens up a whole new level of productivity and creative expression. We’re very excited that it’s now part of our complete Web font offering.”

Designers can set styles such as font size, line spacing and coloring, and apply OpenType features such as ligatures, small caps, fractions, lining and old style figures, and swash characters. Moreover, designers are able to try fonts on full-length project content, not just short snippets. By using side-by-side comparison and testing, designers can quickly view how fonts look, and styles can be adjusted across entire projects with just a few clicks.

“The Typecast application simply takes the pain out of working with Web fonts,” said Paul McKeever, director of Typecast. “We’ve simplified workflow to bring joy to Web design and allow designers to spend more time on creative experimentation. They can iterate as quickly as they ideate and more easily create accessible, readable content for any sized screen on any device.”

The Typecast application is available at four subscription levels, with prices starting at $29 per month. Additionally, all plans include a free standard subscription to Web Fonts, which enables Typecast subscribers to use more than 20,000 Web fonts on their live sites. Furthermore, the Typecast application is available as a free trial for 14 days.

It is also important to note that the Typecast application allows designers to experiment with fonts from Typekit, Fontdeck, Webtype and Google Web Fonts as well as Monotype’s Web Fonts.

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