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Understand Who's Opening Your Emails

Posted on 7.08.2015

As companies look to increase lead generation through email they must insure they are receiving actionable analytics from their campaigns.

Intelliverse, a provider of business communication services and software, has announced the launch of its Email Tracker plugin for Google Chrome.

Through the plugin, released as a follow up to the companies Email Tracker for Outlook released earlier this year, users will have deeper insight as to how consumers are interacting with their emails. Users will be able to receive information on the status of their sent emails including when the email was opened, the physical location of where the email was opened as well as on what type of device the email was opened on.

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“Gmail has become a powerful email system for businesses, especially younger and tech companies,” said Sean Gordon, CEO of Intelliverse. “We developed the Chrome plugin based on this shift, as well as customer feedback. By seamlessly combining the multi-channel communication of calling and email interactions, salespeople are empowered to keep the conversation going-- to accelerate response time, effectiveness and insight-- and move deals through the pipeline much faster.”

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