UPS, U.S. Consumers Love Logistics
Delivery and returns are still a problem on the Web and consumers want more control over these experiences.
These takeaways from comScore’s global study in the UPS Pulse of the Online Shopper series may not be a surprise to most Internet professionals, but the differences in preferences and behaviors of online shoppers around the world certainly prove to be interesting.
In the U.S., for example, shoppers value delivery flexibility with online shopping satisfaction lower than 50 percent for the ability to choose delivery dates and re-route packages, whereas Canadians are willing to wait 10 days until they receive their packages – longer than any other country examined. While U.S. consumers love logistics, shoppers in Mexico put a premium on omnichannel options with 52 percent of consumers there wanting the option to complete purchases on their mobile devices in store.
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