UserVoice SDK for Andoid
More companies are moving toward subscription-based revenue models and in-app purchases, shifting the focus from customer acquisition to customer retention.
Couple that with the corresponding surge in mobile app usage and the continued growth of the Android market, the importance of retaining customers and keeping them happy and engaged while in-app is only compounded. That may be the reason that UserVoice (which provides customer engagement tools for Web and mobile app-based businesses including Rackspace, SwiftKey, Microsoft, Zynga, HipChat, to name a few) recently released a software development kit for Android.
The UserVoice SDK for Android will essentially keep users within the applications, helping those customers answer their own questions and enabling app developers to manage large amount of data, including app versions and runtime information, to help route and respond to requests and increase the percentage of issues resolved with the first response.
The UserVoice SDK is already available on iOS where companies have seen a 75 percent drop in junk tickets and blank email requests. UserVoice customers PicCollage, for example, are currently leveraging both SDKs and have seen upwards of a 49 percent reduction in support requests thanks to UserVoice features like Instant Answers, which provides a search-as-you-type technology that delivers answers instantly from companies' knowledge bases.
"With the shift toward subscription based businesses and in-app purchases we're seeing developers having to put more energy into customer support & gathering customer feedback to stay competitive," said Richard White, CEO and founder of UserVoice. "Android continues to build its market share and UserVoice wants to empower customers to reach and communicate with their users wherever they are."