Voice Calls on Slack & 15 More Essential Social Updates
March was a busy month for social media news, with headlines ranging from a Facebook algorithm update to new ways to communicate on both Slack and Snapchat.
Although keeping up with all of these headlines can be difficult, it is important because every update has the potential to change how professionals leverage the social networks they use for their businesses. Fortunately, Website Magazine makes it easy to stay informed with its Social Snapshot series, which puts together a list of the month’s top social headlines.
Learn more about the latest social updates by checking out the stories featured in the March 2016 Social Snapshot below:
Gain a Competitive Edge with Social Intelligence – Unmetric and Oracle teamed up to provide enterprises with competitive insights. Through the partnership, Oracle is adding Unmetric’s competitive analytics capabilities to its existing Social Relationship Management (SRM) solution.
The Sad State of Social Customer Service – A survey commissioned by NICE Systems and the Boston Consulting Group reveals that the number of consumers using social media to resolves customer service issues has dropped compared to two years ago.
Facebook Ranks Live Video – Live video is now taking precedence over regular video on Facebook, as the social network unveiled a new update to its ranking algorithm.
Voice Calls Arrive on Slack – Slack users can now communicate with their team members via voice calls. The feature enables users to start both one-on-one and group call with up to 15 team members.
ShopSocially Helps Magento Merchants Boost Loyalty – ShopSocially’s Referral and Loyalty Magento extension version 2.0 not only provides access to referral and loyalty programs, but also offers social engagement modules.
Pinterest Opens Up DIY Promoted Pins to SMBs – Pinterest’s Ad Manager platform is now open to all small- and medium-sized businesses across the U.S.
Twitter Moments Get AMPed Up – Twitter collaborated with publishers and industry leaders on the AMP project to make it easier for users to explore links within Moments on iOS and Android.
100 Million Reviews at Yelp – Yelp hit a significant milestone, reaching 100 cumulative reviews on its platform.
A Single Image for Use on Every Social Network – Sprout Social unveiled a free image-resizing program that helps users optimize a single image for use on multiple social networks.
WordPress Plugin for FB Instant Articles – A new plugin is available for Web publishers running their websites on WordPress and using Facebook’s Instant Articles offering.
A Serious Solution for Social Media Threats – Hootsuite and ZeroFOX have teamed up to help Hootsuite users identify, manage and address social media threats and fraudulent activities.
Bing Gets Social with New Ad Extensions – Bing is reportedly testing Social Extensions to help brands promote their social channels.
Unmetric Helps Brands Track Facebook Reactions – The ability to track Reactions gives brands new insights into their Facebook audience.
Snapchat Updates Chat with Audio, Video – Snapchat unveiled Chat 2.0, which is a total overhaul of the app’s current Chat feature.
The Rise of Live Video – Periscope is shedding light on just how popular live video is, revealing that in just one year it has seen more than 200 million broadcasts on its platform.
How-To Pins Arrive at Pinterest – A new Rich Pin format is catering to Pinterest’s largely creative audience.
Bonus: Learn how to better track social return on investment (ROI) with Website Magazine’s “Baller On a Budget: Social Media Costs.”