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Oh, You're So 2.0

Posted on 12.22.2005
Web 2.0 is commonly understood as the "second phase of development" when it comes to 'Net architecture and applications. The phrase most commonly refers to a social phenomenon where websites have transitioned from seperate information depots to computing platforms which serve web applications to end users. Characterized by open communication, Web 2.0 features a "more organized and categorized content, with a far more developed deeplinking web architecture" via Wikipedia.

If that made your head spin and made you wonder if you'll ever get it there is no need to worry - you are probably already very 2.0. Essentially, Web 2.0 is social and is most often experienced through tagging.

Tagging is when users, not search engineers, categorize content. The more users that "tag" content the more relevant it is perceived by the Web community as a whole. Sites such as and Technorati are built on the system of tagging and more are coming on the 2.0 scene everyday.

It is an interesting concept and we'll explore more of Web 2.0 in our upcoming issue so stay tuned!

Pete Prestipino - WSM Managing Editor
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